What does it mean to pin to featured?

Following up on its brighter logo and the re-introduction of chronological feeds to the platform, Instagram has just introduced a new feature that allows users to pin posts to their profiles. While many were excited to hear about this new feature, others were confused about what exactly pinning a post means on Instagram, and how they could use the feature themselves.

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Pinning a post means that that post will appear at the top of your profile whenever a user clicks on it. Instagram is currently allowing users to select up to three posts to pin, and those posts are meant to be a kind of first impression for users who may be trying to find out more about you through your profile. These posts can be photos or Reels, and the feature was first rolled out in a testing capacity in April.

What does it mean to pin to featured?

Source: Instagram

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“Your profile is your space, so we’re looking for more ways to give you control over that experience,” Instagram head Adam Mosseri explained in a video explaining the new feature. The ability to pin posts may be a welcome addition to Instagram users who are familiar with similar functionality from a site like Twitter. This way, you can highlight your favorite posts even if they're somewhat buried chronologically.

Here's how to pin posts to your profile.

The process to pin posts yourself is actually relatively straightforward. All you need to do is navigate to a specific Reel or photo and click on the three dots in the upper right corner. From there, you can select "Pin to your profile," and the post should then appear at the top of your profile page the next time you're on it.

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Users could already pin stories to their profiles.

The ability to pin posts is really just an expansion of the pinning feature that already existed on the platform. You could pin stories already, and now, you can also pin Reels or posts.

This feature also makes the process of pinning easier and is very much akin to what TikTok and Twitter allow users to do with previous posts that they have made.

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Meta is rolling out a wave of new features.

Instagram's pinning feature isn't the only recent change that has come to one of the platforms managed by Meta. One of the most notable changes was to Reels itself, which now supports videos that are up to 90 seconds long, instead of the previous limit, which was 60 seconds. They also introduced several new audio and visual tools that were designed to make Reels a more appealing place to post.

Even as Instagram and Facebook remain successful products, Reels has likely not been the success that they were hoping it would be. While there is certainly plenty of engagement with Reels videos, much of that content is simply repurposed from things that were once posted on TikTok. Meta may still be a dominant player, but TikTok is nipping at their heels.

If you are a Facebook group admin and would like to know how to create a pinned post on your Facebook group, you are at the right place.

In this article, we have explained the stepwise process of how to create a pinned post in a Facebook group through desktop, android mobile, iphone, and also shared the reasons as to why you can’t pin a post to your FB group at times.

Creating a pinned post in your Facebook group means that the selected post will remain at the top of your group unless you remove it.

That said, it will ideally be the first thing your members and potential members (in case you a public FB group) notice when they scroll through your group, and they will likely engage with it.

If you wish to know about various ways to boost your engagement, refer to this blog👇🏻

25 highly effective Facebook group engagement ideas

Recently, Facebook changed how pinned posts would appear in groups, making them more visually appealing and easier to navigate.

Here’s how pinned posts appear in Facebook groups.

What does it mean to pin to featured?

Amazing, right!

What’s even better is that whenever admins pin a post in their Facebook groups, group members are notified about it. Like this.

What does it mean to pin to featured?

This lets them stay on top of all important posts.

If you’d like to know more about this update or want to get your hands on the latest Facebook group features, check out our recently published article from the Facebook group features sneak peek edition.👇🏻

Latest Facebook group features – August + September 2021

Now, without further ado, let’s learn:

How do you make a pinned post on a Facebook group via desktop/ laptop? 

1. From your desktop/laptop, open Facebook and log in to your account

2. Navigate to groups that are located on the left hand side in your news feed and click on the desired group

What does it mean to pin to featured?

3. Create a new post and publish it in your group

What does it mean to pin to featured?

4. In case you wish to pin an already published post, you need to either locate it manually or click on the search bar (the magnifying glass), type in the keyword, and select the post from the list of relevant posts that appear.

What does it mean to pin to featured?

What does it mean to pin to featured?

5. After it is published, click on the three dots on the top of post and select ‘Pin to top’

What does it mean to pin to featured?

6. When you pin the post to top, it would appear like this.

What does it mean to pin to featured?

If you have multiple posts pinned to top and want a specific post to appear at the front, click on the three dots given on the top of the particular post, and select ‘Move to front’.

What does it mean to pin to featured?

How to pin a post on a Facebook group via mobile? 

For android users, here’s how it’s done:

1. Open the Facebook app on your mobile device and click on the three horizontal lines option that appears on the top right corner.

What does it mean to pin to featured?

Select ‘Groups

What does it mean to pin to featured?

OR

You can navigate to the groups news feed directly. Just click on the groups news feed button in the center. Select ‘Your groups’ and a list of all the groups you’re a part of will appear. Click on the group you want to pin the post for.

What does it mean to pin to featured?

2. Create a new post and publish it in your group

What does it mean to pin to featured?

If you wish to pin an existing post to the top, you can either locate it manually or click on the search bar, type in the keyword, and select the post from the list of relevant posts that appear.

What does it mean to pin to featured?

3. After it is published, click on the three dots on the top of post and select ‘Pin to Featured’

What does it mean to pin to featured?

4. Your pinned post would appear like this

What does it mean to pin to featured?

5. If you have multiple posts pinned to top and want a specific post to appear at the front, click on the three dots given on the top of the particular post, and select ‘Move to front’

What does it mean to pin to featured?

1. Open the Facebook app on your iphone and select the groups news feed option that appears down in the centre.

What does it mean to pin to featured?

2. A list of all the groups you’re a part of will appear. Click on the group you want to pin the post for.

What does it mean to pin to featured?

3. Create a new post and publish it in your group

What does it mean to pin to featured?

If you wish to pin an existing post to the top, you can either locate it manually or click on the search bar, type in the keyword, and select the post from the list of relevant posts that appear.

What does it mean to pin to featured?

4. After it is published, click on the three dots on the top of post and select ‘Mark as announcement’

What does it mean to pin to featured?

5. It would appear like this

What does it mean to pin to featured?

6. If you have multiple posts pinned to top and want a specific post to appear at the front, click on the three dots given on the top of the particular post, and select ‘Move to front’

What does it mean to pin to featured?

NOTE: At any point of time, if you feel like removing a post from the featured section, just click on the three dots on the top of that post, and hit ‘Unpin’. The post will be removed from the featured/announcements section.

Why can’t I pin a post to a Facebook group? 

It might be because of a poor internet connection. Please make sure your mobile data or Wifi has a strong connection and is functioning properly.

On the other hand, please note that only Facebook group admins can pin a post in their respective FB groups.

No option to pin a post in a Facebook group. Why? 

Only Facebook group admins can pin a post in Facebook groups.

If you are an admin, but are still unable to see this feature, it might be a glitch at Facebook’s end. Unfortunately there’s nothing you can do except for waiting until the social media giant rolls it out for your group.

That’s all for how to create a pinned post on a Facebook group. Hope this helps you, folks!

Feel free to share your thoughts and queries in the comments below. Or you can even reach out to us in our Facebook group where thousands of power admins are constantly discussing this and so much more about community building. 🙌🏻

What does it mean to pin to featured?

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Working at Convosight, I do more than just wrangle commas. I’m passionate about innovating new ways to create amazingly effective content and sharing it with the right audience.
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What does pin to your profile mean?

You can pin a post by navigating to a specific photo or Reel and clicking on the three dots in the top right corner and selecting “Pin to your profile.” Once you do so, the post will appear at the top of your profile grid. This content is hosted by a third party.

What happens when you pin a group on Facebook?

When you pin a group, it appears at the top of your list of groups. You can pin up to 10 groups at a time.

What does pinning on Instagram mean?

You can pin up to 3 posts you share on Instagram to the top of your profile.